politalX Politics Store - Patents, Copyrights & Trademarks for Dummies
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List Price: $21.99
Our Price: $14.95
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Manufacturer: For Dummies
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Average Customer Rating:  
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Binding: Paperback
Dewey Decimal Number: 346.73048
EAN: 9780764525513
ISBN: 0764525514
Label: For Dummies
Manufacturer: For Dummies
Number Of Items: 1
Number Of Pages: 384
Publication Date: 2004-02-06
Publisher: For Dummies
Studio: For Dummies
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Editorial Reviews:
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Having the great idea, creating the magnificent work of art, or coming up with the next fad is only the first step to cashing in on your creativity and hard work. Next up is protecting your intellectual property. This book is for anyone who is intrigued by those three not-so-little words: patents, copyrights, and trademarks. That means you, if - You think you might be the next Thomas Edison or maybe another J.K. Rowling
- Your company has recently developed a bold new corporate logo or eye-catching trademark
- You’re thinking of a new concept in software, one that can revolutionize the entire manufacturing process
- You’ve just dreamed up the latest in “latest things”
Patents, Copyrights & Trademarks For Dummies explains, in layman’s terms, the basic nature, function, and application of intellectual property (IP) rights, including how you can acquire those rights, wield them effectively against your competitors, or exploit them lucratively through licensing agreements and other rewarding adventures. This book covers all of these critical concepts, and more: - Working with IP professionals
- Presenting a patent explanation
- Determining what is copyrighted and what isn’t
- Protecting your commercial identity
- Inspecting the basic elements of a license
- Determining infringement
- Avoiding the ten worst naming blunders
With this book at you side, you’ll have a solid grasp of the processes involved in acquiring, registering, maintaining, and protecting the intellectual property rights due you and/or your company. You’ll be able to make informed decisions and speak confidently with the IP professionals you meet along the way. And you’ll have the tools and knowledge to take care of much of the work involved in the various research and registration processes.
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Spotlight customer reviews:
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Customer Rating:
Summary: I wish I had read this years ago
Comment: If you are in business for yourself, this is one book you definitely want to get. Knowing what you can and can't do in terms of protecting your identity, or not infringing on someone elses, goes a long way to prevent you from investing a lot of time building a reputation around a name, only to have to change it midstream. Beyond that, developing a name you can trademark is one of the ways you can create a "monopoly" in a certain area. Sure others can compete in the same type of business, buy hey, the alphabet and dictionary are limited; there are only so many options available to perfectly describe what it is that you are trying to do. Sometimes there is just one best word that describes it. Why not search for one of those best words when you are dreaming up your next venture. You also want to know how to search to determine if anyone else is already using it in one of the other states. This book shows you how to do that search.
I do not have any products that need patenting, but the copyright and trademark sections were well written, and worth 20 times the price of the book. Highly recommended.
Customer Rating: 
Summary: Slightly Usefull
Comment: I bought this book to learn how to draft a patent. Some parts are not writen for a layman and don't do a good job of explaining. And several times he says, "Don't try this yourself, you will need a patent agent."
So then why even have the book?
Customer Rating:
Summary: Patents, Copyrights & Trademarks for Dummies
Comment: I applied for a US Federal Trademark on July 13th and besides putting the (c) on my name and art work... I never thought much about sending in anything to the Copyright office in D.C. End of August a check company contacted me to license my artwork for their checks and address labels... this I knew was big but I needed extra help. A friend suggested this book, I ordered it immediately and wow... it is so super easy to comprehend. I absolutely now swear by this book I've nicknamed the "Artist's Bible." I have found all the tips, etc about copyrighting my art AND about trademark issues extremely valuable. I have actually ear marked several pages so I can go back to that as a reference quickly. And it's also important to have an attorney to fall back on which I do. But yes I highly recommend this book for any artist serious enough to get their work copyrighted or even getting their company name trademarked like me.
Customer Rating:
Summary: Great Resource
Comment: When I received this book I was blown away by how much useful information it contained. It was easy to read and understand, has quick references that pertain to your subject or you can skip to something more applicable, and was filled with up-to-date information on how to obtain a patent. A great resource!
Customer Rating:
Summary: Great Information for Business Beginners
Comment: When you think of a product you may be under the impression that I need to patent my invention, but don't have to do anything else. Nothing can be further from the truth. Henri Charmasson spells out clearly in this well written, humorous book how one must wisely go out and protect their intellectual property. He cleverly steers you through the unfriendly and confusing halls of the USPTO - the Patent and Trademark office, and guides you to seeking out the advice of an IP professional, (namely a patent attorney). It is a must read for new business owners, and many established businesses can use the help as well. But after going through the book, you will learn one thing - "Do not to go about patenting and Trademarking by yourself. Get a professional to help you."
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